http://brandsential.com/2009/01/30/strategic-innovation-counters-short-term-thinking/ Brandsential- Bringing innovation and customer insight to build successful brands Sun, 21 Feb 2010 02:23:05 +0000 http://wordpress.org/?v=2.9.2 hourly 1 http://brandsential.com/2009/01/30/strategic-innovation-counters-short-term-thinking/comment-page-1/#comment-23 Misty Strawser Tue, 07 Apr 2009 21:39:09 +0000 http://brandsential.com/?p=65#comment-23 You are absolutely right! Discontinuing customer-facing programs is terribly risky during these tough economic times. Organizations must solicit and use customer feedback and insights to develop innovative products and services that meet real needs if they hope to be viable once the recession ends! You are absolutely right! Discontinuing customer-facing programs is terribly risky during these tough economic times. Organizations must solicit and use customer feedback and insights to develop innovative products and services that meet real needs if they hope to be viable once the recession ends!

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