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	<title>Brandsential &#187; thrive</title>
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		<title>Thriving in tough times</title>
		<link>http://brandsential.com/2009/02/09/thriving-in-tough-times/</link>
		<comments>http://brandsential.com/2009/02/09/thriving-in-tough-times/#comments</comments>
		<pubDate>Mon, 09 Feb 2009 14:47:16 +0000</pubDate>
		<dc:creator>JeffreyVeffer</dc:creator>
				<category><![CDATA[Innovation]]></category>
		<category><![CDATA[attitude]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[opportunities]]></category>
		<category><![CDATA[profit]]></category>
		<category><![CDATA[recession]]></category>
		<category><![CDATA[thrive]]></category>

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		<description><![CDATA[In these times there are opportunities to grow your business. The advantage is that you have to be able to see them without falling prey to the negative attitude which seems to dominate the media right now.]]></description>
			<content:encoded><![CDATA[<p>In these times there are opportunities to grow your business. The advantage is that you have to be able to see them without falling prey to the negative attitude which seems to dominate the media right now.</p>
<p><a href="http://www.linkedin.com/in/iloveteambuilding" target="_blank">Andrew Long</a> of Critical Pathfinders is introducing a workshop to do just that: its called &#8220;Leveraging the Power of Crisis&#8221; and will be led by noted author  <a title="motivational speaker, executive coach, business consultant" href="http://www.ginaml.com/" target="_self">Gina Mollicone-Long</a>. Gina notes,&#8221;</p>
<blockquote><p>“People are constantly telling me that they are worried about 2009.  I’m here to tell them that more millionaires are created in times of recession than during high times.  The companies and leaders that stand out this year will be those who step up and change their mindset,” she adds.</p></blockquote>
<p>This is crucial to keep in mind. As I have said before in <a href="http://brandsential.com/2008/12/12/innovating-in-a-recession-drives-profit/">numerous </a><a href="http://brandsential.com/2009/01/30/strategic-innovation-counters-short-term-thinking/">posts</a>, there is a shift going on in the economy and those companies that can see beyond the current turmoil to identify trends and opportunities will be those that succeed!</p>
<p>You can get more information <a href="http://www.criticalpathfinders.com/activity_powerofcrisis.html" target="_blank">about the sessions here.</a></p>
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